Category: Business & Management

The Ad-Free Brand 0

The Ad-Free Brand

Today you can build powerful, enduring brands at amazingly low cost – without expensive ad campaigns, huge marketing budgets, self-interested outside agencies, or deep specialized expertise! All you need are passion for your brand, low-cost digital...

The Culture Cycle 0

The Culture Cycle

The contribution of culture to organizational performance is substantial and quantifiable. In The Culture Cycle, James L. Heskett demonstrates how an effective culture can account for up to half of the differential in performance between organizations...

Smart Business, Social Business 0

Smart Business, Social Business

This book will help organizations evolve into a fully collaborative social business.  It serves as a step by step playbook to achieve organizational change, process efficiencies and technology acumen: Proven solutions for the real people, process,...

Service Intelligence 0

Service Intelligence

Get the Right IT Services, on the Right terms, Without Hassles or Overpaying To gain the full benefits of technology—and avoid the staggering costs of technology failure—you must manage IT with vision, direction, and expertise. Only...

The New Players in Life Sciences Innovation 0

The New Players in Life Sciences Innovation

In The New Players in Life Science Innovation, Tomasz Mroczkowski explains how emerging economies and companies are rapidly achieving leadership in the global biosciences industries, and thoroughly assesses the implications. Mroczkowski discusses the sophisticated innovation strategies...

The Encyclopedia of Operations Management 0

The Encyclopedia of Operations Management

This is the perfect “field manual” for every supply chain or operations management practitioner and student. The field’s only single-volume reference, it’s uniquely convenient and uniquely affordable. With nearly 1,500 well-organized definitions, it can help students...

How to Get What You Want… 0

How to Get What You Want…

Tired of not getting what you want? In How to Get What You Want…Without Having to Ask, best-selling author Richard Templar brings his inimitable originality, imagination, wisdom, and straight talk to the challenges of negotiation, persuasion,...