Monthly Archive: August 2012

Marketing in the Round 0

Marketing in the Round

Drive more value from all your marketing and communications channels–together! Demolish your silos and sync all your messaging, strategies, and tactics (really!). Optimize every medium and platform, from iPad and Facebook to TV and direct. This...

Outsmarting Social Media 0

Outsmarting Social Media

The war is on. The titanic battle between Google and Facebook has begun—and you can use it to earn more profits! In this book, Evan Bailyn reveals how to attract friendship-based recommendations that will motivate customers...

Navigating Social Media Legal Risks 0

Navigating Social Media Legal Risks

The plain-English business guide to avoiding social media legal risks and liabilities—for anyone using social media for business—written specifically for non-attorneys! You already know social media can help you find customers, strengthen relationships, and build your...