Book Description

WordPress makes the business of blogging easy. But there’s more to a successful business blog than just churning out posts. You need to understand the advanced marketing and promotion techniques to make your blog stand out from the crowd, attract visitors, benefit your brand, and deliver a worthwhile return on your investment.

WordPress 3 for Business Bloggers shows you how to use WordPress to run your business blog. It covers everything you need to develop a custom look for your blog, use analytics to understand your visitors, market your blog online, and foster connections with other bloggers to increase your traffic and the value of your blog.

You begin by identifying your blog’s strategic goals before going step-by-step through the advanced techniques that will grow your blog to its full business potential.

You will learn how to build a custom theme for your blog and incorporate multimedia content like images and video. Advanced promotion techniques like SEO and social media marketing are covered in detail before you learn how to monetize your blog and manage its growth.

WordPress 3 for Business Bloggers will help you to create a blog that brings real benefits to your business.

What you will learn from this book:

• Develop a ‘blogging business plan’ – clarify your blogging goals Download Now »

Book Description

Using the WordPress Content Management System, you can create a beautiful, dynamic, and amazing website. WordPress is a flexible and powerful tool that’s ideal for creating both blog and non-blog websites. Are you feeling limited with WordPress, or are you wondering how popular blogs do a certain kind of thing that you can’t?

WordPress 3 Cookbook focuses on providing solutions to common WordPress problems so that you can translate your site to one of the best. The author’s experience with WordPress enables him to share insights on using WordPress effectively, in a clear and friendly way, giving practical hands-on solutions to WordPress problems, questions, and common tasks – from themes to widgets and from SEO to security.

With this update to the WordPress 2.7 cookbook, you will learn many WordPress 3 secrets and techniques, with step-by-step, useful recipes dedicated to achieving a particular goal or solving a particular problem.

You will learn to install and customize themes, work with plugins, customize content display, enhance interactivity with the user and build communities. Then, the book also teaches you to earn revenue through online sales and advertisements. You will also find recipes for SEO and enhancing usability, and the book finally winds up with information on the inevitable maintenance and security.

This book helps you to get solutions to common WordPress problems, to make your site better, smarter, faster, and more secure. Download Now »

Book Description

Want to take your WordPress theme designs to the next level? Rockstar WordPress Designer 2 picks up where the original Rockstar WordPress Designer left off and teaches you the advanced tools for WordPress mastery! Rohan Mehta translates his extensive experience as a WordPress developer into a straight-forward, practical guide to advanced WordPress features like custom post types, widgets, and more.

WordPress is arguably the biggest, most prevalent content management system on the market. Earlier this year, WordPress.org reported that the WordPress CMS has been downloaded over 32.5 million times. WordPress today is no longer regarded as just a blogging tool, though that was the reason it was created. Its flexibility and ease of customization has led WordPress to be one of the most popular Content Management Systems (CMS) used in the web design and development industry.

As a web designer or developer, WordPress is one of the most potent tools available at your disposal. WordPress 3.0 brings with it a multitude of new features — the long-awaited Menu Manager and Custom Post Types which expand WordPress’ CMS capabilities. In WordPress Rockstar 2, Rohan Mehta teaches you to take advantage of WordPress’ more advanced features, including:

• Using Metaboxes
• Advanced image functions
• Custom widgets and option pages
• Using shortcodes and custom post types Download Now »

Book Description

WordPress: Visual QuickStart Guide, 2E uses a visual approach to teach the essential elements of WordPress, one of the world’s most popular publishing platforms. This book gives readers the tools they need to create beautiful, functional WordPress-powered sites with minimal hassle. Using plenty of screenshots and a clear, organized format, authors Jessica Neuman Beck and Matt Beck walk new users through the installation and setup process while providing valuable tips and tricks for more experienced users. With no other resource but this guide, readers can set up a fully-functional and well-designed WordPress site that takes advantage of all the features WordPress has to offer.

This new, fully updated version covers all the key new features of WordPress 3, including an improved welcome screen with enhanced security and usability; internal linking to articles on one’s own blog; support for individual author templates; improved menu interface allowing for changes to be made from inside the WordPress dashboard; and the new, easily customizable Default Theme, Twenty Eleven, with support for child themes and header and background adjustments. It also covers more advanced features, such as improved content management with Custom Post types, which allow WordPress theme developers to create custom content types outside of pages and posts; and integration of the WordPress Multi-User into the WordPress core so that users can create and manage hundreds of blogs.

Table of Contents
Chapter 1. First Steps
Chapter 2. Getting Familiar with WordPress Download Now »

Book Description

With over 60 million WordPress blogs in existence, how does your customer know which one to visit? And with so many companies out there, all clamoring for attention, how will visitors know whether to spend their money with you? The answers are in this book. Create a WordPress blog which will instantly capture your target audience, build your reputation, and turn visitors into paying customers.

Following the program contained in this book, you will turn your blog into a customer magnet using the simplest techniques available, including SEO, social media, market analysis, targeted content and more.Gain an excellent understanding of the online marketing cycle through this practical step-by-step tutorial. Discover who your target market is. Learn what they want and how best to deliver it. Start generating more and more interest with less effort and ultimately meet and exceed all your goals.

What you will learn from this book:

• Define the business objective that will become your blog’s goal
• Identify your ideal customer
• Create excellent content that will fulfill their needs
• Drive customers to your blog
• How to convert your readers into customers
• How to constantly analyze and improve your success rate

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Book Description

Written for developers, The WordPress Anthology will take you beyond the basics to give you a thorough overview of the WordPress universe. With a cookbook-style approach, you can pick and choose what you need from each chapter to suit your projects.

• Gain a comprehensive overview of installing, customizing and getting the most out of the web’s most versatile content management system
• Dive into the inner mechanics of WordPress and make the code work the way you want
• Explore the world of plugins, themes and APIs to add extra functionality
• Adopt Multisite capabilities to host and manage your own centralized network of WordPress websites
• Learn how to launch your application on a global scale with localization techniques and marketing tips

About the Author
Raena Jackson Armitage is an Australian web developer with a background in content management and training. A former SitePoint technical editor, you’ll find her speaking at some of the more popular geek conferences.

Mick Olinik is a WordPress expert that specializes in graphic design and WordPress theme skinning, organic search engine optimization, DNS routing and Linux web hosting platforms. Download Now »