Book Description

In the crowded field of customer relationship management (CRM) systems, SugarCRM stands out—not only for its modular design, but also for the ease with which you can develop, customize, and extend your CRM applications. This concise book provides a thorough overview of the development tools and APIs available in SugarCRM 6.2, showing both developers and nondevelopers alike how to use them to build a sample application step-by-step.

You’ll learn how to bend and twist SugarCRM’s extensible MVC framework to create custom applications, including solutions for automating your business that go beyond traditional CRMs.

• Learn how SugarCRM modules interact with one another through data relationships
• Build your CRM application with SugarCRM’s GUI developer tools—without touching code
• Use built-in design templates with Module Builder to design new CRM modules
• Customize modules with the Studio tool to add new fields or additional relationships between modules
• Automate common and tedious tasks within your application, using custom PHP code with SugarCRM’s powerful API
• Integrate external applications into your CRM solution through SugarCRM’s web services API

Table of Contents
Chapter 1 What is SugarCRM?
Chapter 2 Developing on the SugarCRM platform
Chapter 3 Building your application using the Sugar GUI Developer tools Download Now »

Book Description

SugarCRM is a popular customer relationship management system. It is an ideal way for small-medium business to try out a CRM system without committing large sums of money. Although SugarCRM is carefully designed for ease of use, attaining measurable business gains requires careful planning and research.

This book will give you all the information you need to start using this powerful CRM system. It is the definitive guide to implementing SugarCRM. Whether you are wondering exactly what benefits CRM can bring or you have already learned about CRM systems but have yet to implement one or you’re working with SugarCRM already, this book will show you how to get maximum benefit from this exciting product. It demonstrates how to install SugarCRM and also how to get the most out of it by customizing it and integrating CRM into your organization as per your needs.

Focused on the needs of the enterprise, this book provides a solution-driven approach for both business and IT specialists to get the most from this powerful and popular Open Source application. It begins with a general discussion about CRM. You will then learn the benefits of such systems, and then explore SugarCRM and its unique value. You will then go through the guidelines for installing and making deployment selections that are set out alongside information for identifying, planning, and applying customizations. Training guidelines and ongoing administrative tasks will be discussed as you progress further into the book. A brief overview of SugarCRM 6.0 is provided at the end of the book. Download Now »

Book Description

SugarCRM is a leading open source Customer Relations Management tool and development platform with nearly 5.5 million downloads, nearly 17,000 developers, and lots more users.

The Definitive Guide to SugarCRM is the first official SugarCRM book available to developers and users. This definitive book begins by talking about the SugarCRM platform components, namely MVC, Studio, Module Builder, authentication, and themes.

Next, you see how to customize the modules SugarCRM comes with out of the box in an upgrade-safe manner. The text then presents an example application that a typical business might use and shows how to build it using SugarCRM, using both existing functionality as well as newly added functionality.
What you’ll learn

• Understand how the SugarCRM platform works
• Customize the modules that come with SugarCRM
• Build new modules and functionality into SugarCRM
• Explore MVC architecture, users/authentication, built-in modules, and other platform features
• Use SugarCRM Studio for customizations, logic hooks, and overriding existing code
• Build on top of SugarCRM using Module Builder, custom modules, and existing/custom modules mashups
• Design a complete application Download Now »