Lead with LUV: A Different Way to Create Real Success

02/03/2011 · No Responses

For decades, Southwest has been the airline industry’s shining performer: the company of choice for travelers, employers, and investors alike. Why? Southwest’s leaders know how to lead with love. As Southwest’s President, Colleen Barrett proved that leading with love is the non-stop route to outstanding business performance. Lead with LUV is an extraordinary, wide-ranging conversation between Barrett and Ken Blanchard, the legendary author of The One Minute Manager. Together, they reveal why leading with love is the most powerful way to lead, how to make it work wherever you are, and how it can help you achieve truly amazing results.

From the Back Cover
Foreword by Herb Kelleher, Founder of Southwest Airlines

Once, there was a remarkable person who led with love. Her company succeeded where its competitors struggled. Customers were loyal, employees loved to work there, and it was profitable year after year–for decades.

Colleen Barrett began her career as an executive secretary, yet Southwest Airlines’ founder chose her to succeed him as president. When asked why, he said, “Because she knows how to love people to success.”

Lead with LUV is an extraordinary, wide-ranging conversation between Barrett and Ken Blanchard, the legendary author of The One Minute Manager. Together, they reveal why leading with love is the most powerful way to lead, how to make it work, and how it can help you achieve unprecedented business performance.

It’s not about being “soft”!
What leading with love really means in the organizational context

The real meaning of “servant leadership”
Love in action: how to make it work

Handling inappropriate behavior or performance
“Tough love,” redirection, and when to “share” your nonperformers

Sustaining leadership with love
Building the right vision and culture–and keeping them for the long haul